Our brand was created by three longtime friends, all stylish, confident women who found themselves frustrated by how overlooked mature women are in the fashion world. We realized there was a gap: clothes were either too youthful or lacked the comfort and elegance we were looking for.

So, we decided to change that.

Our mission is simple, to create beautiful, comfortable clothing that celebrates mature women. Styles that make you feel confident, put-together, and effortlessly you, whether you're relaxing at home or heading out for the day.

Because great style doesn’t have an age limit, and neither does feeling amazing in your clothes.